Rosa Clemente
comms strategy / user experience / copywriting
A Vice-Presidential Candidate’s Website
This multimedia website is the platform for Rosa Clemente, a 2008 United States Vice-Presidential candidate, journalist, political commentator, and scholar-activist.
The interface allows users to filter between press, articles, photos, videos, and interviews, as well as by projects, such as Rosa’s activism at the Golden Globes or co-founding of #PRontheMap.
While educational, the call to action of each page is transparent: why and how to book Dr. Clemente for a speaking engagement. Secondary actions include joining her email list (new posts are sent to this list automatically via RSS using MailChimp’s API) and sharing articles on Facebook and Twitter.
A blend of academic and friendly typography – along with a twist on a red, white and blue color scheme – make a home for a leading voice in progressive U.S. politics.
Design Services
User Experience
Information Architecture
Copywriting
Visual Design
Front End Development
Page Speed Optimization